The MOST comfortable boys briefs out there! 100% super soft cotton that breathes and provides slight stretch for active kids.
Perfect combination of comfort, breathability, flexibility, and a high-quality materials.
Safe - made from safe dyes and materials that won't cause irritation or itching. Perfect for sensitive skins and kids with SPD.
Durable - will save you money in the long run because they will want to wear them over and over again. These will last!
When your name has been associated with the tiny tots of celebrities like Ashlee Simpson Wentz, Christina Aguilera, Liev Schrieber, Sandra Bullock, etc. the clothes are an easier sell. Add to the celebrity appeal the fact that the apparel is made in the U.S.A., and you've got a goldmine!
