SPF/UPF 50+ PROTECTION - this means you don't have to chase them around to put more sunblock every few hours
COMFORTABLE: silky and smooth fabric that kids love, and dries super quick
DURABLE: no cheap materials in here! High quality means that they're made to last because the kids will want to wear them over and over again.
SAFE: made with safe dyes and no harsh chemicals
When your name has been associated with the tiny tots of celebrities the clothes are an easier sell. Add to the celebrity appeal the fact that the apparel is made in the U.S.A., and youve got a goldmine!
