High quality, lined and SPF/UPF 50+ protection with Wide Elastic for extra comfort
COMFORTABLE: silky and smooth fabric that kids love
DURABLE: no cheap materials in here!
SAFE: made with safe dyes and no harsh chemicals
When your name has been associated with the kids of celebrities like Ashlee Simpson Wentz, Christina Aguilera, Liev Schrieber, Sandra Bullock, etc. the clothes are an easier sell. Add to the celebrity appeal the fact that the apparel is made in the U.S.A., and youve got a goldmine!
