Buy from our huge variety of beautiful lingerie like babydolls, bridal, camisoles, rompers, robes, and slip dresses. Maidenform is a leading manufacturer of women's underwear. Ida Rosenthal, Enid Bissett, and William Rosenthal founded Maidenform in the US in 1922. Its parent organization is Hanesbrands. Peach color gives elegance and sophistication.