Shapewear is an essential clothing item for all those who want to get in their ideal shape effortlessly. Maidenform manufactures and sells bras, panties, and shapewear for women of all sizes. One can shop T-shirt bras, bralettes, strapless bras, boyshorts, bikinis, thongs, body shapers, waist cinchers, and legwear from Maidenform's vast collection. Pink is mostly associated with femininity and romance.