Protect your feet from injuries while training with our agglomeration of athletic shoes for women by Adidas, Skechers, Nike, New Balance, etc. Jim and Helen Thayer founded Northside, and its parent organization is Triple T Trading. Within a few years of its inception, Northside has established a firm grip in the footwear category in countries like the US, Canada, and China. Teal, Turquoise, forest green, lime green, and army green are the most popular shades of Green.